Recently, many of my clients have been talking about apps. They’ve been asking if they need an app, and if so, they want to know what features their app needs, and what an app will do for their bottom lines.
Let’s face it: apps are the hottest thing since the internet became mainstream. But does every brand need an app today? In this article you’ll find a checklist for determining whether your company could benefit from an app and steps for moving forward.
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Susan Baroncini-Moe, author of Business in Blue Jeans: How to Have a Successful Business on Your Own Terms, in Your Own Style, is the CEO of Business in Blue Jeans, a digital marketing firm working with businesses to help them protect and manage their online reputations and gain market share through digital marketing strategies. Named one of The Top 20 Digital Marketing Experts for 2015 by Online Marketing Institute, Susan is a sought-after business and marketing strategist and executive coach. In 2012, Susan broke the Guinness World Records® title for longest uninterrupted live webcast, and she and her businesses have been featured in Redbook Magazine, USA Today, MSN Living, American Express Open Forum, Social Media Examiner, Investor’s Business Daily, and Yahoo Finance, as well as many other online and offline publications.
Latest posts by Susan Baroncini-Moe (see all)
- Sponsored Post: Minimizing Miscommunication in the Workplace - November 28, 2017
- Sponsored Post: 5 Ways Business Owners and Office Managers Can Be More Efficient - October 16, 2017
- Guest Post: I Started Sending My Team a Weekly Inspirational Email. Something Extraordinary Happened, by Robert Glazer - October 13, 2017
