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White Paper – What are Directory Listings and Citations and Why Are They Important to Our Business?

Managing the online presence of any business is a challenge in today’s complex online world. But with online search skyrocketing 63% in the last twelve months, and a dramatic increase in people using smartphones to search for local services, maintaining an active, positive, consistent online presence is critical for business owners.

In this white paper, you’ll learn:

  • What directory listings and citations are and how they’re created.
  • Why they are such a problem for businesses.
  • How they keep your patients, clients, and customers from finding you online and in the real world.
  • Why directory listings and citation are so hard to manage and fix.
  • How to start addressing the problems created by directory listings and citations.
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