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5 Ways to Get Referrals From Your Customers and Clients

One of the best ways to grow a business is to get referrals, which is when one of your clients tells someone s/he knows about you and that person hires you based on that recommendation. But asking for referrals can be awkward, so how do you get clients and customers to refer business
July 31, 2012
by Susan
2 Comments
customer service, Networking, referrals
Facebook Groups

The Problem With Facebook Groups

Sometimes I can’t help but wonder why Facebook continues to create features that seem to betray just how clueless their developers are about human behavior. And the feature that frustrates me the most? The ability to add people to Facebook groups without their permission. What’s
April 22, 2012
by Susan
4 Comments
facebook, Facebook groups, Networking, online social networking, permission, Social Media, social networking

The Definitive Guide to Using Pinterest for Small Business Marketing, Part Three

In my first post about Pinterest, I provided a basic overview of what Pinterest is and how to use it. In my second post in this series about Pinterest, I gave you some fundamental rules and a few general ideas of how you can use Pinterest to market your business. And last week, in a &
March 06, 2012
by Susan
0 Comment
entrepreneur, Marketing, pinterest, small business, Social Media

The “Social” Part of Social Media Matters!

Ever since I gained a certain level of visibility and credibility in the marketplace, I’ve been bombarded with private messages and e-mails from people who want me to promote their books, products, teleseminars, live events, telesummits… I’m particular about who and
July 21, 2010
by Susan
0 Comment
entrepreneur, facebook, Marketing, Networking, small business, Social Media, success, Twitter

On Authenticity in Business

Being authentic can be surprisingly difficult, especially in business. I often work with people who have no problem being genuine in real life, but who really struggle with authenticity in business. I hear from clients that, in business, they have to appear to be mega-successful ̵
February 10, 2010
by Susan
1 Comment
authenticity, entrepreneur, home-based business, honest business, honesty, legitimacy, small business

Lessons Learned at the Indiana Small Business Fair

Last week I was a featured speaker at the Indiana Small Business Fair. I don’t normally do trade shows, so this was a bit of a new experience for me, and I learned a lot of valuable lessons in the process. Here’s what I learned: 1. Candy on the table is a surprisingly powe
July 28, 2009
by Susan
0 Comment
business in blue jeans, indiana small business fair, public speaking, susan baroncini-moe

Examiner.com: My newest gig!

I’m the new Indianapolis Small Business Strategies Examiner for Examiner.com! I’m super excited to have my articles posted in yet another great location. If you’re in Indianapolis and have ideas about doing business in Indy, or know about something I should cover, le
April 19, 2009
by Susan
0 Comment
business in blue jeans, examiner.com, online social networking, small business strategies, susan baroncini-moe

Sue Loves

  • Business Lessons I Learned From Ninja Warrior
  • What Constitutes An “Expert,” Anyway?
  • On Authenticity in Business
  • It All Began With A Mouse
  • “You Can Do Anything You Put Your Mind To.”
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